Influence of Technological Adaptation on Performance of SMES in Turkana County, Kenya.

Author: David Juma , Dr. Evans Nyamboga Mandere, PhD, Dr. Appolonius Kembu, PhD

Date: 2025

Abstract: Small and Medium Enterprises (SMEs) play a vital role in driving economic growth, employment creation, and poverty reduction in Kenya. In Turkana County, SMEs are particularly important as they provide livelihood opportunities in a region characterized by high poverty levels, infrastructural challenges, and limited formal employment opportunities. The purpose of the study was to investigate Influence of Technological Adaptation on Performance of SMES in Turkana County, Kenya. The study was supported by the Technology Acceptance Model (TAM). The study adopted positivism Research Philosophy to empirically measure facts using statistical analysis. A descriptive design was utilised. The population of the study comprised of 2660 SMEs licensed and operating in Turkana County as at December, 2022. The study targeted the SME owner/manager as the unit of observation. The study adopted a sample size formula to obtain a sample of 266 respondents. The study used stratified random sampling method to obtain the sample participants. A semi-structured questionnaire was applied to obtain primary data. A pilot study was conducted in Trans-Nzoia County before the main data collection process. Inferential statistics was performed using correlation and multiple regression analysis, with descriptive statistics employing mean scores, frequencies, standard deviations, and percentages. Key findings established that Technological Adaptation (Beta = 0.790, Sig. = 0.022). The relationship between CSR and SME performance in Turkana County was evident. SMEs that actively engage in CSR activities tended to perform better, as these practices not only improved their reputation and customer loyalty but also contributed to a positive work environment and sustainable business practices. The adoption of technology had a profound impact on the performance of SMEs in Turkana County, Kenya. SMEs in Turkana County should prioritize investments in modern technologies to streamline operations and enhance efficiency. Tools like CRM platforms, ERP systems, and digital marketing platforms could help improve customer engagement, reduce costs, and expand market reach.

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